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QUESTION

GS

Easy

Economy

Prelims 2026

An e-commerce revenue model where the seller has control over pricing but doesn't keep products in stock and instead transfers customer orders and shipment details to a third-party supplier, who then ships the goods directly to the customer, is called:

Select an option to attempt

Explanation

Dropshipping Model is an e-commerce fulfillment method where a retail store does not keep the products it sells in stock. Instead, when a store sells a product, it purchases the item from a third-party supplier or wholesaler and has it shipped directly to the customer. The seller does not handle the physical product or manage inventory but retains control over the retail pricing, earning a profit on the margin between the wholesale cost and the retail price.

Affiliate Revenue Model is incorrect because it is a performance-based marketing model where an individual or business earns a commission by promoting another company's products. The affiliate does not control the product's pricing or handle fulfillment; they merely drive traffic and sales to the actual merchant.

Transaction Fee Revenue Model is incorrect because it involves a digital platform acting as an intermediary. The platform earns revenue by charging a fee or commission for enabling, processing, or executing a transaction between a buyer and a seller (e.g., payment gateways or marketplace fees).

Agency Revenue Model is incorrect because it is a service-based model where an agency charges businesses for providing specialized professional services, such as digital marketing, website design, or content creation, rather than selling physical goods.

Therefore, Option A is the correct answer.

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