Indian Almanac popular abroad, Pg11

Key Highlights:

• The Indian almanac is gaining popularity abroad, with the Indian Astrological Society receiving numerous queries.
• Inquiries include requests for auspicious days for travel to India and dates of Ekadashi.
• Sales of the almanac in West Bengal reached 700,000 copies in the year ending April 13, up from 600,000 the previous year.
• Several publishing houses report the almanac as one of their highest-selling Indian publications annually.

Detailed Insights:

• The Indian Astrological Society receives queries from various regions, including the West, indicating growing global interest in Indian astrology and traditions.
• The almanac's popularity extends across India, with significant sales in Uttar Pradesh, Madhya Pradesh, Rajasthan, Bihar, Tamil Nadu, Andhra Pradesh and Karnataka.
• The increasing sales figures reflect a sustained interest in traditional knowledge and practices, both domestically and internationally.

Key Concepts Involved:

• Almanac: A publication containing astronomical and meteorological data for specific years, often including calendars and other information.
• Ekadashi: A bi-monthly Hindu observance, involving fasting and prayer, dedicated to Lord Vishnu.