The World Health Organization (WHO) reports that traditional medicine is practiced in 88% of its member states, totaling 170 out of 194 countries.
The global traditional medicine market is projected to reach $583 billion by 2025, with annual growth rates between 10%-20%.
India's AYUSH industry has expanded nearly eight-fold in less than a decade, with manufacturing sector revenues growing from ₹21,697 crore in 2014-15 to over ₹1.37 lakh crore currently.
India exports AYUSH and herbal products worth $1.54 billion to over 150 countries, with Ayurveda gaining formal recognition as a medical system in several nations.
The National Sample Survey Office (2022-23) revealed that over half the Indian population reported using AYUSH systems in the preceding year.
The WHO Global Traditional Medicine Centre has been established in India to harness traditional medicine's potential through modern science and technology.
The theme for Ayurveda Day 2025 is "Ayurveda for People & Planet," emphasizing its relevance to contemporary challenges like lifestyle diseases and climate change.
Detailed Insights:
Traditional medicine remains the primary healthcare form for billions, especially in low- and middle-income nations, due to its accessibility and affordability, also supporting biodiversity conservation and sustainable livelihoods.
The expansion of traditional medicine reflects a shift towards proactive, preventive healthcare approaches that address root causes rather than just treating symptoms.
India's AYUSH sector includes over 92,000 micro, small, and medium enterprises, with the services sector generating ₹1.67 lakh crore in revenue.
India has invested significantly in research through institutions like the All India Institute of Ayurveda to focus on clinical validation, drug standardization, and integrative care models.
Through the Ministry of AYUSH’s International Cooperation Scheme, India has signed 25 bilateral agreements and 52 institutional partnerships, establishing 43 AYUSH Information Cells across 39 countries.
WHO's recent publication highlights how Artificial Intelligence (AI) can strengthen clinical validation, enable big-data analytics, and enhance predictive care within Ayurveda and related systems.
Ayurveda's core philosophy of balance offers solutions for lifestyle diseases and climate change, extending beyond human wellness to veterinary care and plant health.
India is leading efforts to mainstream traditional medicine globally, emphasizing preventive, affordable, inclusive, and sustainable healthcare.
Key Concepts Involved:
Traditional Medicine: Health practices, approaches, knowledge and beliefs incorporating plant, animal and mineral based medicines, spiritual therapies, or exercises.
AYUSH: An acronym for Ayurveda, Yoga & Naturopathy, Unani, Siddha, and Homoeopathy, representing traditional and non-conventional systems of healthcare in India.
Integrative Care: Healthcare approach combining conventional medicine with complementary and alternative therapies, like Ayurveda, to treat the whole person.